Serums are the superheroes of the skincare industry, these hard-hitting products correct, firm and tighten the skin with their high concentrate of active ingredients. So let’s talk about the importance of serums! They target your personal concerns; fine lines, dullness, acne scarring, hyper-pigmentation and any other imperfections. If you are wanting results for your specific concerns, you will definitely need a serum.

Due to their extremely small molecule make up they can penetrate deeper into the skin and below the epidermis layer. They are designed to be used daily unlike a mask or a scrub, so you can get the benefits of your serum every single day. Most are water based, so this means that after you have applied a serum the skin is prepped and ready for heavier products like your moisturisers.

What are the most popular serums you ask? We’ve listed them for you below.


This is a big concern with many skin types, so naturally brightening serums are in high demand. Our Brightening Serum in our Pro Range is specifically formulated to reduce pigmentation and improve brightness using a Tyrosinase and Melanin inhibitor. It also exfoliates the skin to protect it from future UV damage.

Serum Number One


Ante-acne serums are crucial for maintaining a clear skin surface and exfoliating to prevent future break outs. We stand by our Resurfacing Serum that exfoliates the skin, cleans blocked pores and removes dead skin cells. Your skin will be left looking and feeling nourished.

Serum Number Two


If your concerns are fine lines, loss of skin elasticity and smoothing of the skin then these ones are for you! Anti-aging serums are fantastic for boosting natural collagen to leave you with a more youthful appearance. Our Active A Serum is made from a combination of Vitamins and Peptides that will regenerate scar tissue, plump fine lines and smooth wrinkles. Where do we sign up?!

Serum Number Three

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